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Pitch Perfect: The Art of Standing Out to Reporters
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Hitting the strike zone has become increasingly competitive.
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How Not to Botch an Interview
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These tips will help you prepare for hard questions, stay on message and disarm and ingratiate a reporter.
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Building Better Public Relation-ships
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Strong relationships set you up for success through connections with members of the press, key stakeholders, colleagues and clients.
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How to Collect, Pitch and Tell Data-based Stories
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Branded content based on your own market research can lead to a goldmine of campaign elements and press-grabbing stories.
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PR Lessons From ‘You’ve Got Mail’
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Here’s what media relations teams should take from the Meg Ryan and Tom Hanks romantic comedy.
